There’s a village in Mexico with about 350 people, all women and children, with no men around.
They’d all gone to the United States to send money home, leaving behind leaky roofs, no clean water and fatherless kids growing up without their fathers.
Bryant Amaro stood in that village and had a moment of clarity. He wasn’t there to dig a well. He was there to build something that could bring the work back to the people, so the men could come home, so families could stay together, and so communities could actually thrive.
That became the foundation of Nature Sweet Tomatoes, not a charity, but a proper, profitable, fruit-growing business that now employs hundreds of agricultural workers across Mexico and the United States.
And it changed lives in a real, measurable way. Employees bought homes, families stayed intact, and productivity went up 300% when people felt they had a stake in something worth caring about.
That’s what happens when a business is built on a belief, not just a balance sheet.
The myth worth confronting
There’s a lie that’s been sitting in the church for a long time, and it goes something like this: the call to mission is for a select few, the professionals, the ordained, the people who give up normal life to go and serve God full-time.
But that’s not what the Bible says, and it’s not what history shows either.
When Jesus called people in Matthew 4:19, He said, “Follow me, and I will make you fishers of men.” That’s not a special invitation for clergy. That’s the deal for everyone who follows Him. You accepted Jesus, and with that came the mission.
And here’s the thing about how the gospel actually spreads. It’s always travelled faster on commercial wings than through formal missionary effort. The early church was built by ordinary people, and Luke, writing the book of Acts, describes the founding of the church in Antioch by simply saying that “some brothers filled with the Spirit came there and planted a church.” He doesn’t even name them. They were just regular people doing something significant, and the same thing is still happening today.
The numbers that should stop you
Each year, roughly 40,000 evangelical missionaries serve in the 10/40 window—the region stretching from West Africa across Asia where most of the world’s unreached people live. Despite this large number, there is still a significant need for more missionaries in this area.
But here’s what’s easy to miss. There are 2 million Americans employed in secular work inside that same region, and of those, an estimated 200,000 identify as serious followers of Jesus who make their faith a real part of their lives.
200,000 people, already there, already funded, already with relationships and access and trust inside communities that formal missionaries can’t always reach.
What if they understood what they were sitting on? That’s not a theoretical question. It’s a practical one, because the access that a good business gives you is something a mission visa can’t always provide.
The Humphrey Monmouth principle
Most people know the name William Tyndale, the man who translated the Bible into common English and was eventually burned at the stake for it, with his last words being a prayer that the king of England would open the Scriptures to ordinary people.
Most people don’t know Humphrey Monmouth.
Monmouth owned a large shipping network across England, led Tyndale to faith, and funded Tyndale’s work using income from his business. He then used his commercial connections to distribute the translated Bible across the English-speaking world. Without Monmouth’s business sense and his willingness to put it behind something that mattered, Tyndale’s work would never have reached the people it did.
God had a role for Tyndale, and God used Monmouth to get him there.
Some of you reading this are Tyndale, and some of you are Monmouth. Both matter, and both are needed.
What this means practically
Your business gives you real things: access, relationships, resources and a presence in places where the church simply isn’t. And in those spaces, people are stressed, searching and spending most of their waking hours trying to hold things together.
That’s where the gospel needs to be, not just on Sunday mornings, but in the workplace, in the conversations that happen when someone is struggling, and their manager actually cares enough to stop and ask.
That’s why corporate chaplaincy matters, and that’s why the way you treat your employees matters. That’s why building a business with integrity in a community that hasn’t heard the gospel matters more than most entrepreneurs realise.
Your talents, your ambitions and your business ideas are not accidental. They’re part of a plan, and you are specifically designed for a purpose in the kingdom.
Watch the final session
This is Session 8 of the Faith-Driven Entrepreneur series, and the last one, and it’s a strong finish that ties everything together.
Watch it here: Session 8 – Global Movement
Then ask yourself the question the session ends with: where has God placed you, and what are you going to do with that?
Credit: Faith Driven Entrepreneur
